SaaS Lead Generation in Hyderabad

More trial signups won't fix a SaaS funnel that leaks after signup.

Most SaaS lead gen agencies chase more traffic and call it a win. We find where people actually drop off between signup and paid, and fix that first.

Reported on trial-to-paid, not lead count Flat monthly fee, not a cut of your ad spend No long lock-ins

Based in Hyderabad, working with Hyderabad SaaS companies to reach customers wherever they sell, from Hyderabad to global markets.

What you get

What SaaS founders actually get

01

Reporting built around signups that become paying customers, not raw lead volume

02

A flat monthly fee, not a percentage of your ad spend, so there's no reason for us to push you to spend more

03

Content built for people already comparing tools, like "[competitor] alternative" and "[you] vs [competitor]"

04

A senior person running your account, not a junior working through a generic SaaS checklist

Problems we fix

SaaS lead generation problems we fix

Trial signups go up. Paid customers don't.

More people signing up looks good in a board update. If none of them stick around long enough to pay, you've just made the top of the funnel bigger, not the business.

People book a demo, then go quiet.

The lead had real intent when they filled the form. By the time your sales rep calls, they've moved on, or they were never the person who actually decides on the purchase.

Your paid agency gets paid more when you spend more.

If their fee is a percentage of ad spend, there's no reason for them to ever tell you to spend less, even when a channel stops working.

Sales says the leads you send them are tire kickers.

Volume-focused lead gen optimizes for form fills, not fit. After a few months of chasing dead leads, sales stops trusting anything marketing sends over and starts working their own list instead.

You can't tell which channel actually brought in a paying customer.

Someone reads a blog post, sees an ad two weeks later, then signs up after a LinkedIn message. Multi-touch journeys like this make it hard to know where to put more budget.

You're invisible when someone asks ChatGPT to recommend software like yours.

Buyers now ask an AI assistant "best [category] tool" before they open Google. If you're not mentioned in that answer, you were never on the shortlist.

Free trial signups flood in, and most of them were never going to pay.

A free tier or generous trial brings in a lot of signups fast. Most of them are people who'll try it once and disappear, and they bury the ones who were actually worth following up with.

How we work

How we grow trial-to-paid conversion, not just traffic

We find the leak before choosing a channel

We map visitor, trial or demo, activation, and paid, and find exactly where people are dropping off before recommending anything new.

We go after people already comparing tools first

SEO, paid search, and AI search visibility built around people actively comparing options, like "[competitor] alternative" or "best [category] software," since that traffic converts fastest.

We add outbound for your highest value accounts

For deals where one customer is worth months of ad spend, we add outreach on top of inbound, targeted at accounts that already showed interest.

We report on revenue, not activity

Trial-to-paid conversion, pipeline, and cost per customer by channel, the numbers that actually matter to a board.

Channels

Channels we run for SaaS lead generation

01

Bottom-funnel SEO for category pages, "[competitor] alternative" pages, and comparison pages built to convert

02

AI search visibility (AEO/GEO) so ChatGPT and Perplexity mention you when someone asks for software recommendations in your category

03

Google Ads on high-intent searches like competitor names, "best [category] software," and buyer-stage terms

04

LinkedIn ads by job title, company size, and tech stack, not broad B2B targeting

05

G2, Capterra, and Software Advice profile management, including reviews and comparison placement

06

Free tools and calculators that require a signup, tied to your core use case

07

Retargeting people who visited pricing or started a trial and stopped

08

Outreach to accounts that visited your pricing or demo page and match your ideal customer profile

09

Webinars co-hosted with tools your customers already use

10

Partner programs with review sites and niche newsletters in your category

11

Security and compliance content for the buying stage marketing usually skips

12

Presence in communities where your buyers actually hang out, like relevant subreddits, Slack groups, and Discord servers

13

Email sequences for trial users who signed up and never used the product

Our approach

Four steps from leak to paying customers

STEP 01

Find the real leak.

Visitor, trial or demo, activation, paid. We find exactly where people drop off before spending on anything new.

STEP 02

Fix the bottom of the funnel first.

SEO, paid search, and AI search visibility for people already comparing tools, since that traffic converts fastest and proves the approach works.

STEP 03

Add outreach for your best accounts.

Once inbound is working, we add targeted outreach for accounts most likely to become high-value customers.

STEP 04

Report on trial-to-paid, not signups.

Every month, we show which channel actually turned someone into a paying customer, and move budget toward it.

What's included

Everything in the retainer

Full funnel review across signup, activation, and paid conversion

Bottom-funnel SEO and comparison page content

AI search visibility (AEO/GEO) for recommendation-style questions

Google and LinkedIn Ads on a flat monthly fee, not a percentage of spend

G2 and Capterra profile and review strategy

Outreach to high-fit accounts already showing intent

Email sequences for trial users who haven't come back

Reporting on trial-to-paid conversion and cost per customer by channel

Case study

Case study: Fakerbox

We run SaaS acquisition work for Fakerbox, covering bottom-funnel SEO, paid search, and follow-up sequences for trial signups.

Specific numbers will be added once the current phase of this engagement wraps up. Happy to walk through the live results on a call.

Who this is for

Who this is for

Related: B2B ABM agency · Performance marketing · SEO service · SaaS digital marketing

Free trial or freemium SaaS trying to convert more signups into paid customers

Sales-led SaaS relying on booked demos

Vertical SaaS selling into a specific, well-defined type of customer

Dev tools and infrastructure companies selling to technical buyers

Fintech, HR tech, and other SaaS with a longer, compliance-heavy sales process

Early to growth-stage companies who need every rupee of ad spend to count

The difference

The difference

A typical agency

Gets paid more when your ad spend goes up

Reports lead count and form fills

Runs the same SaaS checklist for every client

12-month contracts

Svivil

Flat monthly fee, no reason to push your budget higher

Reports trial-to-paid conversion and pipeline

Finds your funnel's actual leak before choosing a channel

No long lock-ins

FAQ

Questions SaaS founders ask us

We get a lot of trial signups but almost nobody activates. Is that a marketing problem or a product problem?

Usually both, but marketing can fix its part. If people who sign up were never a good fit to begin with, tighter targeting alone often lifts activation without touching the product.

Should I hire an SDR or work with an agency for outbound?

Depends on volume. Under roughly 50 to 100 targeted outbound touches a month, an agency running it alongside your inbound campaigns is usually cheaper than a full-time hire. Past that, an in-house SDR pays for itself.

Is content marketing even worth it anymore, with AI search taking over?

Yes, but the content has to be built to get cited by AI tools, not just rank on Google. Structured, factual comparison and category pages do both at once.

Why do people abandon the pricing page without signing up?

Usually one of three things: the pricing isn't clear enough, there's no obvious next step, or the visitor wasn't actually ready to buy yet and needs a lighter offer like a free tool or a demo instead of jumping straight to a plan.

Do you charge based on our ad spend?

No. Flat monthly retainer plus whatever ad spend you choose to run. We don't earn more when you spend more.

How long before we see real movement in paid customers?

Bottom-funnel SEO and paid search usually show movement within 8 to 10 weeks. AI search visibility and broader organic growth build over 3 to 6 months.

Do you lock us into a long contract?

No. No long lock-ins. We keep the retainer by showing trial-to-paid movement, month over month.

Stop paying to fill a funnel that leaks after signup.

Let's find where your funnel actually leaks first, before adding more traffic on top of it.

A free funnel review across signup, trial, and paid conversion.

manidhar@svivil.com · svivil.com